Do you love playing music? Do you want to be heard? If the answer is yes, keep on reading.
I know you are wondering how to get some radio airplay and get yourself heard by hundreds of people. It is a challenge, we know but it's not impossible. Radio is still one of the best mediums for music and promoting new artists. Radio is used by millions of people every day. It can be used in cars, stores, malls etc. Radio is the best choice for a struggling artist.
In the end, if your music is good. You might hit bullseye after the first time. Check out Dozmia for some awesome music-related tips and tricks.
First, you need to understand all of the different types of radio.
These types of radio stations are owned by big companies or conglomerates. As an independent artist in the making, this is the place that it will be the hardest to break through. You will need a lot of help getting on these radios. The reason why is, the coverage that they offer. If you get your music played on one of these radios, it's only up from there. Try finding a promoter and convince them that you're passionate and you love what you're doing. Also, play your best song to make sure you have them in your hands.
These radios are usually used by universities or colleges. The reason why they are non-profit is that they are usually run by students. That's why they don't have a big budget to work with. They are a great opportunity because you can attract a young and fresh audience to listen to your music. If your music is good, students will never stop talking about it and spread the word unconsciously.
These types of radios are usually used by certain communities or different areas. They usually play music amongst other things. Another great choice to get yourself heard on the radio.
These types of radios are a big trend right now and are used by millions of people all over the world. There are a lot of choices for you to pick from, that's why do your research and make sure you are going for the right Internet radio.
These types of radios cover huge areas because they transmit signals from a satellite. Satellite radios are a great choice if you want to go global.
Types of Radio Campaigns
Before you go out there and start marketing your music, create a campaign and strategy.
If you want yourself to be heard on these radios, you have to create a good way to grab the students' attention. Send your mixtape or CD to as many colleges as you can. The chances are high of getting yourself played on College radios and you'll have nothing to lose and everything to gain. Just remember, there are probably thousands of people like you – struggling artists. Make yourself stand out from the crowd and watch the magic happen. Oh, you have to believe in yourself as well. That's the most important thing.
The CD Baby method is consisted of putting together a number of mailings. You should start with 100-200 mailings. Watch out on your budget, you don't want to overspend on mailings. All you need to add is your band's one-sheet. If you have more songs on your playlist, highlight those that you want to be heard first. Also, take a realistic overview of the places you want to tour. Limit them down to three or four hours per year. When you send the package, make sure it says the name of the radio host or DJ. If you mail it only to the radio stations' address, it can be easily lost in other packages.
After you did all of these things, never forget to follow up with the people you sent the package. Ask them if they got the package and let them give you feedback. Even if you don't get your music played, you will know how professionals perceive it. Don't be afraid to ask for some directions, they might have good suggestions. Who knows?
Remember, don't get your head in the clouds if a radio station decides to play your music. Never stop upgrading your music and notify the radio stations of your next steps and updates. Ask them how the public has accepted your music and know your weaknesses.
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Besides all of these things that we covered, there are some additional things you need to keep an eye on.
Now that we have made a list of want to do, it's your turn to go out there and fight for what you believe in. Just, be yourself and try harder than before. Good luck!