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By Billboard

It’s always big news whenEd Sheeran drops an album. The British artist did just that overnight with the release of No. 6 Collaborations Project. And, no surprises here, it’s a huge talking point.

Sheeran trended on Twitter through the early hours of Friday morning after his all-star LP hit digital music services.

The new set has a freakish cast of artists. There’s literally someone for everyone, from Skrillex to Eminem, Cardi B, Bruno Mars and many more.

Ed’s most recent album Divide made him the best-selling artist in the world. Based on the social media traffic, his latest is an early hit.

Some of his collaborators got into the spirit and shared their own messages of thanks and support, including Camila Cabello who sings on “South of the Border” and described the release as “such a special moment for me.”

this is probably one of the most surreal things I’ve ever seen, Ed’s team sent me this from our session in Nashville when we were writing my verse for #SouthOfTheBorder, this is such an special moment for me, Congrats on more amazing music!!! , Love you dude @edsheeran ❤️ pic.twitter.com/DyPXpdmcGU

— camila (@Camila_Cabello) July 12, 2019

Cabello wasn't the only one to weigh in. See some of the reaction below.

King of collabs --@edsheeran just dropped No.6 Collaborations Project. Listen now https://t.co/NoH6NzhhQWpic.twitter.com/iMGt2xkcJa

— Spotify (@Spotify) July 12, 2019

Ed Sheeran is probably one of the best lover there is. pic.twitter.com/5rKF5sojKa

— Remy Buxaplenty-- (@quichhe) July 12, 2019

Ed Sheeran with Eminem AND 50 Cent?! pic.twitter.com/sJFoYX6vUT

— Garry Harrity (@HGarrityy) July 12, 2019

It’s 2019 and Ed Sheeran adding 50 cent and Eminem together in the same track is the best thing that has happened to the music industry this week -- #RememberTheNamepic.twitter.com/fCfvApNXml

— ✈AllenAG✈ (@aretdaboss) July 12, 2019

Ed Sheeran grew up with Eminem and 50 Cent as his idols, today he has a song on his OWN album where he RAPS alongside them. I am blown away -- pic.twitter.com/KQuzsLxwum

— jess chalkley (@jessschalkley) July 12, 2019

if you haven’t listened to Ed Sheeran’s new album then... pic.twitter.com/2s8NNs6cgJ

— cia ✰ (@pentriciaaaa) July 12, 2019


Billboard

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